By Howie Fenton, Rochester Software Associates: Every year, printers find themselves faced with opportunities for change. At the same time, there are new challenges to overcome as well. And as 2023 comes to an end, 2024 promises to offer some of each.

Whether it’s labor shortages, a decline in customer service, or a shift from production specialists to generalists, the challenges have been evolving over the past few years – which makes them familiar to most printers by now. But there are growing opportunities as well, and strategies printers are harnessing to find new potential or mitigate the effects of the obstacles they’re facing.

In this blog post I’ll examine these opportunities, challenges, and strategies, and how I see them shaping up in the year ahead.

Now let’s count down the nine biggest print industry trends I’m predicting for 2024.

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SOURCE Rochester Software Associates