After two years of the pandemic, business seems to be getting back to business as usual everywhere. For some production print resellers, there wasn’t much of a business interruption, for others, things did indeed slow down. Whichever the case, now’s the time to escape the pandemic doldrums that may have prevented you from engaging with customers and even the vendors whose products you sell. It’s time to reconnect. The benefits of doing so are numerous. Let’s look at some of the benefits of reconnecting with customers as well as production print workflow software developers and hardware manufacturers who depend on you to get their products to your customers. 
- Reconnecting with customers and prospects allows you to gauge the temperature of their business. This will allow you to determine how healthy it is after the pandemic and pinpoint areas where your offerings can help them get back on track. For example, if they are now employing fewer staff, perhaps a Web to Print solution such as WebCRD can help them further reduce costs while raising efficiency or a workflow solution such as QDirect can manage output and automate production print workflows.
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SOURCE Rochester Software Associates
