Senior VP of Marketing for Ricoh Americas Corporation, Dominic Pontrelli, will present at The CMO Club Fall Innovation and Inspiration Summit (Los Angeles).
Pontrelli is a seasoned sales and marketing executive with more than 30 years’ experience at Ricoh, including both domestic and international responsibilities in key business units and strategic planning organizations. Pontrelli is responsible for setting Ricoh’s marketing strategy, including technology and solutions, channel development, new media and communications. He also oversees Ricoh’s new business development and alliance strategy, as well as Ricoh’s Technology Center and sustainability activities in the Americas.
Content Marketing – Real Innovation
Panelists will discuss their content marketing programs in depth. They will discuss how their programs are working; how they measure success; challenges they face in selling it to upper management; and the synergies of content marketing with their other marketing efforts. In addition, attendees will learn how panelists’ content is created, in-house or outsourced, and the pros and cons of each, as well as viewpoints on user-generated content.
The SLS Hotel, 465 S. La Cienega Blvd., Los Angeles, Calif.
Thursday, October 10 from 9:45 – 10:45 a.m. PDT To register for the conference, please visit here.
For details on Ricoh’s full line of products, services and solutions, please visit http://www.ricoh-usa.com.