Did you hear the buzz that Pantone® announced its 2016 Color of the Year: Serenity and Rose Quartz? Color trends help brand owners and designers find inspiration for build color palettes that will appeal consumers. However, selecting and specifying a color is only part of the story. How do you achieve that color in the production of the final product? Read X-Rite’s blog post on the Pantone Color of the Year for tips on getting color right in production. http://blog.xrite.com/trending-colors/

Can You Bring Ink Back In Tolerance Without Remixing?

Formulating ink for a press run can be tricky because there are many things that go into it. The vehicle, colorants, and solvents are just a few of the things that impact ink quality, and whether it comes from your ink supplier or you mix it yourself, ink can vary in thickness or concentration. Learn how to optimize ink formulation, make-ready, and print workflow using the BestMatch feature available on the X-Rite eXact Standard and Advanced instruments. Read more at http://blog.xrite.com/bringing-ink-back-in-tolerance/

Beyond CMYK in Color Printing

Printers and Packaging converters knows that that some colors are just too difficult to reproduce using only CMYK inks. X-Rite explores the ways printers can extend the gamut of CMY to save ink. Read more at http://blog.xrite.com/cmyk-in-color-printing-2/

Holiday gift Idea – The Tool Every Designer Needs for Capturing Color Inspiration

Designers find color inspiration from the world around them. Whether a designer is choosing colors for a brand, creating palettes for a new product line, or designing packaging, inspiration is a key step in color selection. No matter where color inspiration strikes, every designer should carry a handheld color measurement device such as the X-Rite CAPSURE. This great gift idea, allows designers the flexibility to quickly record the spectral value of the color anywhere they go and match it to a Pantone color back in the office. See how easy it is at http://blog.xrite.com/capturing-color-inspiration/

Five Tips for Setting up a Spectrophotometer

Using a spectrophotometer to measure color doesn’t necessarily mean you’re going to capture accurate data. The most common reason for incorrect measurements and inconsistent readings among instruments is using the wrong device settings. Read the 5 tips for consider when setting up a spectrophotometer and taking measurements. http://blog.xrite.com/setting-up-your-spectro/

Test Your Knowledge – History of Color Measurement

Take a trip back in time to meet the brains behind the research and the experiments that paved the way for color measurement devices. From Isaac Newton, James Clerk Maxwell, Guild & Wright, David MacAdam, to Richard Hunter, learn how these individuals helped lay the foundation for today’s color measurement instruments.  Read more at http://blog.xrite.com/history-of-color-measurement/