By Paul Banco, etherFAX: Every time I depart from the HIMSS conference, I find myself thinking it was our most successful yet. But this time, I am confident in saying it wasn’t just the best; it also solidified my belief that etherFAX is on the right path. Apart from a few meetings, I spent my entire time at our booth. It was enlightening to discuss the widespread workflow issues related to fax technology.

This year’s event might have been smaller in scale, regarding both vendors and attendees, yet it attracted exactly the audience we hoped to engage with. The dominance of AI as a theme was unmistakable, and in light of the recent Change Healthcare Breach, topics like security and redundancy were at the forefront of everyone’s mind. Engaging with about 30-40 individuals, the conversations overwhelmingly revolved around the concept of FLOW, with only a couple touching on fax and telephony. I’m a firm believer in the power of live demonstrations over static screenshots and presentations; seeing our solutions in action always leaves a lasting impression.

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