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Xerox has appointed Chris Govier as the general manager for its Middle East operations.

Govier is responsible for driving Xerox’s vision and supporting the company’s business direction in the Middle East – providing innovative and smart technology solutions, improving sustainability and coupling their worldwide brand with its regional partners.

“According to IDC, hard copy print in the Middle East and Africa is estimated to grow in line with its increase in IT spend – up to 6-8 per cent per annum in 2015 and 2016,” Govier noted.

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