Strategic Print Solutions Amplifies Business Success with Wide-Format Ink Cartridges

Clover’s Wide-Format Ink Cartridges
Enhance Margins & Account Penetration

Since we switched to Clover’s aftermarket Wide-Format cartridges, we’ve enjoyed some fantastic success in our promo print business.

We had gotten into the promotional print business to support our customers with their inhouse marketing needs and invested in HP and Canon Wide-Format machines. This new revenue stream and value-add was going reasonably well using the OEM supplies for these machines but switching to the Clover Wide-Format cartridges really enhanced the revenue stream for us.

We have lowered our costs significantly by using Clover instead of the OEM cartridges which in turn has meant better margins for Strategic Print, more savings for our customers, and enhanced our ability to compete for new business in the marketplace.

We were wary of putting aftermarket cartridges into these machines at first and started slow, but as the product continued to perform it became an easy business decision to do all of our promo print business with Clover cartridges.

Shane Preston
Strategic Print SolutionsCedar Rapids, Iowa