In this video clip, Jen Healy from Ricoh discusses the company’s focus on customer engagement from a digital standpoint. Healy emphasizes the importance of considering various strategies to engage customers online, including chatbots, sales representatives, and lead development.

Healy also discusses their co-op program, wherein dealers submit their expenses and Ricoh covers them on pre-approved programs. This support extends to website design, social media, marketing, and e-commerce.  For this, Ricoh has partnered with Keypoint Intelligence’s UVERCE platform.

SOURCE Industry Analysts Inc.