Over the summer, Brother launched an industry first from a printer manufacturer, coming out with three copier MFP models that allow customers to refill their own ink cartridges. This is a pretty interesting concept and at the moment is being done only in India. Here’s the release.

Brother International, a leader in home and business IT peripherals that focuses on the ‘Customer-First’ approach, launches a range of Inkjet Multi-Function Centres that features a new Refill Tank System. This exciting series introduces low cost ink bottles with ultra-high 6000 page-yield#, and a smart design with embedded tank that takes the hassle out of ink refilling.

The latest offering from Brother comprises three 3-in-1 inkjet Multi-Function Centres (DCP-T300, DCP-T500W, DCP-T700W)

Aimed at high print volume users who appreciate bigger savings, Brother’s new inkjet Multi-Function Centre range features highly affordable 6000 page-yield for black ink, which helps users enjoy lower running costs. Plus, with Brother’s affordable original refill ink, users minimise the risk of print head damage that arises from using non-official ink. This in turn reduces repair and replacement costs. Its ultra-high yield ink bottles also let users make less frequent ink purchases and enjoy added convenience.

In addition, the new range showcases a smart design that helps users simplify the ink refilling process. Firstly, its ink tank cover is conveniently located at the front of the Multi-Function Centre, which allows for easy access to the ink tank, and makes ink refilling effortless for users. Secondly, the embedded ink tank features a see-through cover at the front, which makes it easy for users to check how much ink is left. The embedded ink tank design also frees up precious desktop space.

# Refers to black ink. Colour Ink: 5000 page-yield. Approximate yields are extrapolated based on Brother original methodology using Test Patterns ISO/IEC 24712. Approximate yields are not based on ISO/IEC 24711.

Furthermore, the new range’s smart design allows for ink refilling at an optimised 45-degree refill angle. This minimizes ink leakage, reduces staining, and makes ink refilling a more user-friendly experience.

Last but not least, the new models improve work productivity with its range of essential functions. For instance, DCP-T700W enhance work efficiency with Automatic Document Feeder*, which allows unattended scanning and copying of multi-page documents quickly and easily. Users may also save resources and share the Multi-Function Centre with a number of users conveniently through Wireless LAN**. In addition, the range’s fast print speeds of up to 12 monochrome and 10 colour pages per minute (based on ISO/IEC 24734) are suited for high print volume users who value efficiency. Moreover, with paper tray of up to 100-sheet capacity, users avoid frequent replenishment of paper.

“At Brother, we understand customers are often seeking affordable ink when it comes to printing. Whether you’re a personal user, or business user printing from small office home office (SOHO) or small business environment, our competitively-priced ultra-high 6000 page-yield# ink meets the need for low running cost. We are offering extremely low cost per page of only 10 paise per black page” says Mr. Toshiaki Isayama, Managing Director, Brother International India Pvt. Ltd. “What’s more, with our smart design, our customers benefit from an easy and hassle-free ink refilling experience.”

Brother’s new range of inkjet Multi-Function Centres will be available from the following dates at the following prices. For more information about Brother, visit http://www.brother.in

* Automatic Document Feeder is applicable to DCP-T700W

** Wireless LAN capability is applicable to DCP-T500W, DCP-T700W

# Refers to black ink. Colour Ink: 5000 page-yield. Approximate yields are extrapolated based on Brother original methodology using Test Patterns ISO/IEC 24712. Approximate yields are not based on ISO/IEC 24711.