Growing a healthy environment of ideas has multiple benefits

By Becca Cross – Konica Minolta: The last year (and counting…) has shown us more than ever the importance of being able to pivot strategically when external factors force your hand. In fact, there’s been a lot of talk on how to do this logistically, operationally and financially. But one thing I’ve been surprised about is the lack of commentary on how important the right culture is for times of change.

Cultures can be focused on many different attributes, such as empowerment, sales, customer-centricity and many more. In 2020, the type that really shone in successful businesses was a culture of innovation. As Harvard Business Review noted back in 2019, a ‘culture conducive to innovation is not only good for a company’s bottom line. It also is something that both leaders and employees value in their organizations.’ And it is.

At Konica Minolta we have been focused on building an innovative culture as part of our key values since our creation over 140 years ago, because we know that being primed and ready for transformation produces a collaborative and inspirational culture. However, it is not easy. Growing and maintaining a culture is a process that requires constant thought and attention, both to the ‘healthy’ outputs and to the sometimes ‘unhealthy’ inputs that need to be handled with care.

Seeing as we have many years of experience in this, I thought it would be helpful to share what we’ve learned on our journey to building a successful innovative culture. And no, it is not as simple as generating lots of ideas!

The five tips you need to know

  • Build a tolerance for failure, but set expectations

Click Here to Read the Rest


SOURCE Konica Minolta

Konica Minolta Research Reveals Impact of COVID-19 on SMBs