A simple fact about people is they do not want to be “sold to.” Consultative Selling is a sales approach that prioritizes understanding the customer’s needs and providing solutions tailored to those needs. Unlike traditional sales methods that focus on promoting products or services, consultative selling emphasizes building relationships and acting as a trusted advisor.

This customer-centric approach is meant to understand the customer’s specific needs, challenges, and goals. The sales professional should position themselves as a consultant or advisor, offering solutions rather than just products.

Click Here to Read the Rest

SOURCE ACDI