The following appears on avnetwork.com

Toshiba, well-know in the consumer electronic, managed print services, and POS arenas, and somewhat active in recent years in the pro AV space with large LED walls and LCD panels, has been busy of late re-energizing their digital signage offerings. But Toshiba is taking a different tack with their latest efforts– steering away from just selling AV/digital signage hardware to end users or AV dealers/integrators and instead focusing on offering turnkey digital signage solutions and digital signage managed services.

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The first salvo fired by Toshiba this fall came when they announced that Staples Center in Los Angeles was rolling out a new digital signage and fan interaction area. Prior to a Saturday night Los Angeles Kings and Vancouver Canucks NHL face-off, AEG, the Kings, STAPLES Center, and Toshiba held a ribbon-cutting event on November 8th to commemorate the opening of the venue’s new “fan destination, LA Interactive powered by Toshiba.” LA Interactive powered by Toshiba – located on the main concourse of STAPLES Center was designed “to enhance the fan experience with exclusive interactive content, social media visualizations, live game action, player stats, game scores, out of town action and more.”

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