Know the customer. By Elisha Kasinskas, Rochester Software Associates – That may seem like an obvious statement, but don’t underestimate the importance of fully understanding the in-plant customer whether you are out to meet their hardware or software needs. The 2019 “North American Production Software Investment Outlook” from KeyPoint Intelligence|InfoTrends provides intriguing insights into who … Continue reading KeyPoint | InfoTrends Study Identifies The Key Decision Makers, Workflow Challenges and More!