By Leah Quesada – The term ‘inbound marketing’ was coined in 2005 to describe the internet assisted marketing movement away from broadcasting brand messaging towards enticing visitors to a website for more information. It began just after the dot-com bubble burst in 2000 and is based on information sharing, user-centered design, and collaboration. Today, inbound marketing isn’t just … Continue reading 4 Content Marketing Steps to Inbound Marketing Success