By Josie Heskje, GreatAmerica – The office technology providers that make up this industry are quite remarkable. They are highly motivated, and constantly evolving into new areas, continuing to grow their businesses and bring value to the customers they serve. These dealers have learned to be relentless when it comes to seeking out fresh angles, helpful advice and proven strategies in order to continue moving their businesses into new offerings as new technologies and needs emerge. Despite this proven success, what (if anything) is holding them back from their true potential?

I thought I’d ask a few thought leaders in our industry a “devil’s advocate” question so we can all gain some fresh perspective. “What is holding the office equipment industry back?”

Patricia Ames, President & Analyst, BPO Media

“This is such an interesting question because I am not sure there is a lot holding most office equipment dealers back. Dealers have been extremely successful entrepreneurs for decades, some building businesses that individually generate hundreds of millions of dollars in revenue every single year.


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SOURCE GreatAmerica

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