It’s 2017 – does your copier dealership actively blog? A blog is a series or collection of articles that can help answer the common questions your prospects have regarding your products and services.

Today, B2B companies that blog (regularly, as part of a strategy) generate 67 percent more leads than those that don’t.

Are you ready to start blogging this year? Here’s what you need to know about starting a blog for your copier dealership!

Reasons to Blog
Before we dive into how to start blogging, let’s look at a few reasons why blogging is beneficial for your copier dealership:
• Builds online authority and reputation
• Builds trust with prospects by answering their questions
• Drives leads
• Positions your dealership as industry-leading
• Can be integrated through social media to reach more prospects
• Creates a competitive advantage


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