They had been in business for many years, and the only experience in their world was using OEM toner. Profit margins were shrinking, and financial stress was growing. They saw they would need to increase revenue by nearly $1,000,000 to keep their head above water, without having to cut more staff and overhead.
Three months after opening a packet from Polek and Polek, they had saved $22,000 versus purchasing genuine toner from the OEM.
That is $88,000 of added profit per year; this is equivalent to adding $1,000,000 in revenue without spending an extra dime!
SOURCE Polek and Polek