What Are End Users and Resellers Saying? What’s Happenin’ with Canon and Their Research

Commercial print, in-plants and production print customers continue their transition from analog to digital and Canon USA sponsored a great deal of research in 2020 to learn about these customers and the resellers who support them.

Watch this video as Industry Analysts’ Andy Slawetsky chats with Bob Barbera marketing director at Canon USA to find out What’s Happenin’ with one of the industry’s biggest production print OEMs.

Here are the links we referenced during our chat:


The Print in the Eye of the Buyer 

Digital Printing 5.0 White Papers


This video is part of an ongoing series of What’s Happenin’ in Person (WHIP) interviews that can be found on industryanalysts.com and on this YouTube channel (IATV).

SOURCE Industry Analysts Inc.

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