A brief explanation of the difference between configuring and customizing enterprise software, and why the terms are often confused.

The expectation is simple: When you invest in an enterprise software product, you want it to work. We are not talking about the website simply resolving when you open the page, or the program launching successfully on your computer, we mean you expect it to really work.

You expect your employee base to adopt the use of it easily and you expect that it will function well for everyone. You expect that the workflow is going to work within the bounds of the way you do business. And most of all, you expect to get your money’s worth by making some processes more efficient or by filling an essential need.

To meet this expectation, enterprise software companies must rise to the task of configuring the software product to your specifications. At SalesChain, this is something we do every day – and with a CRM and Proposal Pricing system like ours, this configuration can take a few weeks.

For the average business, importing a database, setting up pricing levels, and ticking on and off several options is enough to make the system work well within their expectations. But this is not all it takes for some organizations that have multiple locations, complicated processes, or additional software products they would like to integrate into the new system. This is where customization of our software comes in.


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Source SalesChain

Is your CRM Set Up to Scale or Set Up to Fail