By McNall Mason – Email is 40 times better at customer acquisition than social media and with an average of $38 earned for every $1 spent; it’s no wonder it has been leading the marketing ROI race for the past decade.[1]With that said, changes in the buyer’s journey, advances in technology, and user thresholds for noisy inboxes, … Continue reading How Xerox Channel Partners Can Reap Big Benefits from Email Marketing