Rebranding 101 – What You Can Learn from the ETHERFAX Rebrand

Sarah Stepic, Director of Creative & Marketing at ETHERFAX, sat down with Keypoint Intelligence’s Lee Davis to discuss the steps we took to execute our recent rebrand and what organizations need to consider when rebranding. As document imaging providers expand into the grander IT services realm, they’re realizing that their brand might be holding them … Continue reading Rebranding 101 – What You Can Learn from the ETHERFAX Rebrand