A vendor/client relationship is built around a sales or service contract or agreement with specifically delineated terms. There is no deviation from these terms, regardless of market shifts, individual business challenges, or other factors that often affect business outcomes.
On the other hand, a business partner will help direct your purchases to help you focus clearly on long-term goals, even if it means giving up fast and easy sales up front. Partners act as coaches, steering you toward technologies and services that are not only best for your current financial and business goals, but will provide support for a stronger future.
Other benefits of partnerships include:
- Growing Your Business vs. Growing a Vendor’s Business
Partnerships are long-term relationships, so your partner is laser focused on helping you grow your business knowing that, in the long run, your success will support theirs. In contrast, a vendor’s focus is on their own bottom line. They are committed to making as many — and as large — of sales as they can, regardless of what is best for your business.
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SOURCE Clover Imaging
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