CINCINNATI, OH (May 13, 2021) – Label printers can better serve high-performance label markets with digital print technology designed to enhance the mechanical, water, chemical, and thermal durability of digitally printed labels on HP Indigo label presses.
Michelman recently expanded its suite of high-performance label solutions, used with UV overprint varnishes (OPVs), permitting HP Indigo digitally-printed labels to endure harsh environments, including extreme heat, chemicals, water, or friction during packing and transport. These solutions allow press owners to increase their addressable market size and produce more with their HP Indigo digital label presses in applications such as packaging for personal care & cosmetics, household cleaners, automotive oils & fluids, wine & beer bottles, and industrial & electronic equipment.
Explains Lisa DiGate, Michelman’s Global Business Vice President, HP Indigo, “Michelman has partnered with HP Indigo for nearly 20 years to bring innovation that offers press owners digital print versatility to enter new markets. We are excited to introduce new solutions that protect HP Indigo printed labels, address more demanding label applications, and open up new market opportunities throughout the label industry; for our customers and partners.”
Michelman’s new suite of DigiGuard® Plus UV OPV strengtheners is economical and easy to use compared to lamination or other complex solutions. The entire portfolio, designed to improve UV OPVs’ performance combined with Michelman’s DigiPrime® priming solutions, allows press owners’ improved ease-of-use by using off-the-shelf varnish with the strengtheners added. They can use their current UV Curable OPVs without investing in additional products or finishing equipment. Furthermore, their performance has been tested via the Sutherland Rub & other ASTM, Finat, Bottle to Bottle, and submersion tests. All have achieved digital print industry resistance standards for label durability.
DigiGuard® Plus 902 UV OPV Strengthener: Provides water, thermal and chemical resistance for high-performance labels and is an economical substitute for DigiGuard UV OPV 901.
DigiGuard® Plus 920 UV OPV Strengthener: Provides mechanical and rub resistance for high-performance labels.
DigiGuard® Plus 921 UV OPV Strengthener: Provides water and chemical resistance for high-performance labels.
DigiGuard® Plus 920 & DigiGuard® Plus 921 can be used in combination to provide mechanical, water, and chemical resistance.
Eli Mahal, Head of L&P Products and Solution at HP Indigo, noted, “This new technology allows press owners to extend their application range by meeting the industry’s durability & resistance standards for high-performance labels.”
HP Indigo print service providers can learn more about these new products at the upcoming Dscoop Edge Fusion hybrid event May 17-20. Michelman has scheduled an education session on May 19 featuring High-Performance Durable Labels as part of the event’s main agenda and will have additional information as part of their Solutions Showcase. https://dscoop.swoogo.com/fusion/HOME
Michelman is a global developer and manufacturer of environmentally friendly advanced materials for industry, offering solutions for the coatings, printing & packaging and industrial manufacturing markets. The company’s surface additives and polymeric binders are used by leading manufacturers around the world to enhance performance attributes and add value in applications including wood and floor care products, metal and industrial coatings, paints, varnishes, inks, fibers and composites. Michelman is also well-known as an innovator in the development of barrier and functional coatings, as well as digital printing-press primers that are used in the production of consumer and industrial packaging, paper products, labels, and commercially printed materials. Michelman serves its customers with production facilities in North America, Europe and Asia, product development and technical service centers in several major global markets, and a worldwide team of highly trained business development personnel.