Top 3 Takeaways from the Sharp National Dealer Meeting 2023

By Carl Schell, Keypoint Intelligence:

Looking ahead instead of looking back is only natural at tradeshows. It can be difficult to nail the proper tone of the organizational plan for the future, though. At the Sharp National Dealer Meeting 2023 last week in Las Vegas, the entire company found that right set of actions and words, and the resulting energy was like a righteous groove that just will not quit.

Building on a successful run of roadshows last year, Sharp’s US outfit parlayed that momentum with ever-increasing positivity as well as strategic creativity to deliver an engaging experience. Mike Marusic, President and CEO of Sharp Imaging and Information Company of America, presented the roadmap and, not surprisingly, the event’s theme: “The need to diversify is here to stay, but how do we do that? Why do something if you can’t execute correctly?” he asked the roughly 600 dealers in the crowd. “You have to adapt to us as we will adapt to you.”

Mike Marusic, President and CEO of Sharp Imaging and Information Company of America, gave everyone plenty to contemplate during his remarks at the Sharp National Dealer Meeting 2023.

1: Sharp A3 Growth

One of the first slides we saw detailed company growth in the US A3 market from 2014-2022—an excellent climb from 5.8% to 10.1%, with no dips whatsoever. Sharp was not hampered by the chip shortage (thanks, Foxconn) and the supply chain crisis as much as some of its competitors. The impressive jump from 7.2% in 2019 to last year’s tally can, in part, be attributed to the company’s ability to proactively pivot its strategy, diverting many of the global challenges that plagued the industry.