How to Create a Sales Process That Accelerates Growth

(By IBPI Vendor Modern Sales Training)

All top business to business (b2b) sales organizations have a proven sales process they follow religiously and execute daily. They use the process to find the right customers at the right time with the right message. They use this process to qualify opportunities and forecast business they can count on in the future. They use this process to help with time management and skill set improvement. Without a sales process in place, they would be leaving their success to chance.

What is a sales process?

A sales process is a set of repeatable steps that a sales organization does to find the right buyer, get them interested in their product or service and close them in a predictable timeframe. Although the buying process has evolved over the years with the internet being a source of endless information, the 7 stages of the sales process still follow the same structure as it has for centuries.