Headquartered in Nashville, TN, RJ Young opened their doors over 60 years ago and now they have a new president.
With more than 30 locations across the southeastern US, AJ Baggott is ready to continue the traditions set forth by owner Chip Crunk over the years.
As one of the top 10 largest office equipment resellers in the US, RJ Young is privately owned and growing both organically and through acquisitions.
What kinds of companies does AJ want to acquire going forward? Find out in this episode of What’s Happenin’.
Full Transcript Below
SOURCE Industry Analysts Inc.
Canon Pushes Performance of Successful varioPRINT iX-series with New Software Release
Transcript
what’s happening Andy here I am joined
today by AJ Baggett AJ is with RJ young
now out in Nashville Tennessee how are
you AJ I’m good Andy thanks for having
me man great to see you congratulations
we’ve got big news from from uh from
Nashville you were just promoted uh to
president of rjn so why don’t you
um why don’t you give us some background
who’s RJ young how long you been in
business how many locations all that
what do you guys do awesome yeah we can
do that uh so RJ young company has a
long tradition headquartered in
Nashville Tennessee as you mentioned uh
we’ve got 32 locations across the
southeast that’s across the nine states
in the Southeast uh you know if there’s
SEC football we have a we have an office
there so uh we try to make sure that
we’re covering the southeast you know as
holistically as we can
um we’ve been in business for 68 years
so uh really long tradition a lot of
history and uh you’re hard-pressed to
walk around Nashville and find somebody
who doesn’t know uh the RJ young brand
so uh was really fortunate to join the
company when I did uh I came on board
seven years ago as the CFO uh came on
board to help chip with Acquisitions and
um have kind of steadily progressed
throughout the organization I got to
work with some some folks who were
Legends throughout the industry uh they
worked at RJ young for a long time uh
and learned a lot from those guys and
now they’ve been you know given the
honor of leading the company as the
president
so you guys are at your privately owned
company um and you’re one of the biggies
you’re in the top you know I would say
top ten for sure uh you’ve been in
business forever but you’re you’re
you’re not just copiers right I mean
that’s what you started as office
equipment and and now you’ve expanded
into managed services and what else do
you guys do besides just a traditional
you know traditional office equipment
yeah so that’s a good question so I like
many of the other copier dealers in the
Imaging industry you know we we expanded
into the I.T services and many service
provider space uh we’ve been doing that
for about eight years
um growing that side of the business
pretty regularly
um mostly organic we did do an
acquisition on that side of the house
last year to grow it uh at a little more
scale but um so the managed services on
the I.T side is a pretty big component
of what we do but we also run an
outsourced print shop so promotional
items
um you know outsourced print you know
kind of Industrial Level print facility
here in Nashville uh but we also you
know through the pandemic we found you
know we had a five-year plan for
diversification that I’d rolled out to
chip in 2019 uh we fast forwarded that
to about a five month plan when covet
hit uh and it really expanded into audio
visual phone systems and and really
trying to be a comprehensive technology
provider so our goal is that with our
customers if they have a technology need
we’re the first place they call and you
know if that’s on the I.T service side
of things if it’s on the audio visual
side of things or even physical security
you know we want to provide all of those
opportunities that we can and if we
can’t we have partners that we can you
know Outsource that to and and we’ve got
Partnerships that we trust you know
custom software development website
development uh that we can refer our
customers to that we trust those
Partners to to represent us well
so you guys have been um Super Active
with the Acquisitions now the managed
services that you were just talking
about is this something that’s in all of
the locations is this something you’re
rolling out everywhere or is it just
unique to maybe certain locations where
you had it when you acquired them or
where you’ve ramped up uh you mentioned
you acquired an a managed services
company last year so how does that fit
in with what you guys are doing is this
something across the board a common a
commonality is it you know we sell the
same office technology in this location
as we do in all 32 or does it differ by
region by state how does that work for
you guys yeah that’s a great question so
we we offered the vast majority of what
we sell everywhere
um we have the same product lines the
same offerings you know you know whether
that be on The copier side or the audio
visual side that’s Universal across all
locations on the managed Services side
we have been
um focusing that in our larger markets
so as I mentioned 32 locations some of
those are in more rural spaces and
places where uh right now we’re still
kind of slow rolling those into those
markets from a managed Services
perspective but uh we do offer the
managed services on the I.T side for
pretty much all of our major
Metropolitan markets that we’re in which
right now is probably 10 of the
locations that we have now back to what
we mentioned before you being privately
owned that’s not slowed you down as far
as Acquisitions um you were one of the
more active companies that we saw last
year you had what three or four I think
at least that I know of
um so you’re growing organically you’re
growing into these new areas managed
Services well it’s not meta-services
isn’t new but some of these other areas
um are the AV and the phones you
mentioned are newer
um so so going forward is is the plan
continued organic growth is it you know
is it Acquisitions is it both
um what’s what’s the future look like
for RJM that’s that’s a great question
so um it’s both you know I think we want
to continue to evaluate the great thing
about technology is it changes every day
right it’s also the worst thing about
technology is that it changes every day
um so we’re trying to stay at the
Forefront of that for our customers so
we’re constantly evaluating new product
lines and offerings and services to to
grow some of those things new revenue
streams organic organically uh but we’re
still seeing even on the Imaging side
really good organic growth and some of
our more mature markets um so I think
the organic growth to us is important so
total last year we had almost 30 million
dollars of growth year over year and 60
percent of that was organic 40 was
through acquisition and so the four
Acquisitions we did last year
um you know we try to grow responsibly
and
um we are privately owned we don’t take
any private Equity money and so a lot of
that is funded through the fact that we
do all of our internal leasing so all
leasing that we do is funded internally
um and that helps us to fund our own
acquisition activity
um and really through code we found that
to be a huge Advantage from just being
flexible with customers giving them a
lot of opportunities from a leasing
perspective that you know maybe we’re
harder to come by from some of our other
dealer you know competitors in the
market
so we we do Envision ourselves
continuing to grow you know from an
acquisitive perspective you know looking
for opportunities where it makes sense
into new geographies or potentially new
product lines from an acquisition
perspective but also you know the
organic growth to me I think that’s
that’s the sign of a healthy company if
we can grow organically at the rate we
did last year I feel pretty confident
that it will continue to grow in a
healthy way that we have over the past
you know 60 plus years
well organic growth is key and you know
there’s obviously we’re in a in an
industry that is you know slowly
declining but there’s so much out there
still and you look at
um companies like you and then you know
companies you’re just even some of your
competitors that are all in on print and
really do very little and manage
services and you know maybe down the
road that’s an issue for them maybe not
but right now they’re still growing
right there’s just if you have a good
team if you have a good uh system in
place and a good product line a good
partner
um that you that’s supporting you you
know the sky is still the limit on that
side and that’s you you know someone
like you is using that to fund uh fund
growth into other areas so that one
print eventually does decline a little
more than than you know we would like it
to there’s something else there that
that you guys are doing and I love the
idea of you know staying close to that
customer whatever the customer wants and
that’s this channel right that’s um it’s
always been BTA BTA is 95 plus years old
now I think and you know they weren’t
copiers they were adding machines they
were then they were calculators and they
were typewriters and you guys don’t sell
any of that anymore but right no I bet
some of those offices you have
um I bet some of them have typewriters
sitting in their Lobby right because
they actually do we we kind of have some
like you know
historical you know museum style things
I see it everywhere that’s what our
heritage duplicators and things like
that that’s our heritage yeah you know
it’s funny Andy you know I talked a
little bit um I’ve been in the industry
for seven years so in this industry I
feel like a a rookie still in a lot of
ways you know um you got an event and
everybody’s been in in the industry for
40 plus years and things like that so
but but I do think that you know what
you just mentioned is is fascinating
that this industry has always evolved
when they need to right and in into
whatever the next thing needs to be
right and I that’s what we’re trying to
do here and so as print declines as a
whole if the if print is declining as a
whole if we can still have a bigger
piece of that smaller pie
we’re growing right and we’re healthy
and then
while we’re doing that growing into some
of those other newer and more diverse
pieces of the business
um you know I don’t think there’s any
limitations to what our industry is
capable of evolving into because we’re a
customer-centric business right and
we’re delivering an experience and a
service to customers that need that and
so you know whether it’s copiers or
audio visual or I.T Services you know
we’ve got the opportunity to be able to
come in and the service delivery is what
we’re selling
the widget that’s behind it is the
widget behind it but it doesn’t matter
it’s you know we I’ve got dealers um I
could you probably know who they are too
selling coffee and water and you know
it’s the point is I have a truck I have
a team I have a recurring Revenue stream
here that I’m making a lot of money on
whether it’s Widgets or coffee or toner
or doesn’t matter it’s B2B it’s what
does that customer need um before I let
you go I do want to spend a few minutes
talking about your your acquisition plan
and and you know I work with a lot of
companies I have a lot of these guys on
here and we talk about this and and you
know if I’m a perspective if I’m a
dealer that’s getting ready to bow out
you know I’m a 40 50 year old deal or 10
20 million dollar deal right in that
sweet spot where you’re probably looking
um everybody wants me why RJ young
what’s you know what is it about you
guys let’s say I’m out in Memphis or I’m
in you know I don’t know Virginia
somewhere you know what what is it about
about RJ young that would make me want
to consider you guys why would I go with
you guys
yeah that’s a great question and this is
something really important to us
um you know my background at Deloitte I
did a lot of work with mergers and
Acquisitions and you know to me the
valuations and the numbers side of
Acquisitions is the easy part
um
understanding the culture of a company
and how they’re going to integrate into
the buyer uh to me is more important I
mean we we’ve probably evaluated 10x the
number of companies we’ve ended up
putting an offer in uh to buy just
because we want to make sure that that
cultural integration is going to work
um I think that’s the quickest way to
lose money on the return on investment
is buying something that can’t mesh and
so um you know I think a lot of our
sales pitches you know we’re going to
come in and we’re going to get to know
the people that are selling it because I
think that’ll tell you a lot about the
kind of business they ran but we’re also
going to get to know the people that
work there because that’s who’s going to
now be the face of RJ young to the
customers that we’re inheriting through
that acquisition right and so um we’ve
put an emphasis on making sure that we
treat those employees of an acquisition
just like they’ve worked for RJ young
for 30 years and I know in this industry
so many owners are concerned about what
their employees lives look like post
acquisition it’s not just about maximum
what can they get or the highest
multiple they can get yeah they want to
know that those people are taken care of
and I will tell you that you know our
10-person leadership team three of those
individuals have come through
Acquisitions
um and so we don’t look at those people
as the step children of RJ young you
know day one of an acquisition they’re
they’re a member of our team and what we
do here and
um you know I think a lot of of the
owners that I’ve talked to in the past
you know the first question is what’s
going to happen to my people it’s not
what multiple are you guessing in the
marketplace and you know the the people
who ask that question first are the ones
where I always have the question of okay
what kind of people are going to be
working there that are working for them
if that’s all they care about and
um yeah I’ve been fortunate working for
chip that’s not all he cares about right
he’s our priority is to take care of our
people and take care of our people first
uh and we take that same approach to
acquisition so if I were giving a sales
pitch to an owner it would be that I
want to get to know you and your people
first and then we’ll decide if it’s a if
it’s the right fit to pursue a letter
than 10 or something like that very cool
way to do it and and just for the record
to be clear uh ACC and Big Ten are on
the table as well it does not have to be
SEC is that is that okay yeah we’ll
we’ll expand outside the SEC you know
they’re they’re bringing in you know
Oklahoma so they’re expanding we want to
make sure we can keep Pace all right all
right well AJ this has been an absolute
pleasure thank you so much for coming on
any last shout outs to anybody no just
thank you for having me on and uh again
you know thanks to the crunk family for
uh for the confidence and the
opportunity to lead this company I’m
excited about it
well congratulations and we will talk
soon take care thanks